The Co-Founders are not just businessmen—they are problem-solvers, technologists, and most importantly, everyday motorists who lived the pain they're now solving. Armed with complementing attributes, expertize, deep business acumen and an unwavering commitment to ethical entrepreneurship, the Co-Founders began architecting what would become one of South Africa's most driver-friendly and user-centric platforms. A solution which incorporates mobile app development, real-time databases, user experience design, transparent operations and safety.
"Every business decision we make starts with one question," he explains. "Does this serve our drivers and customers, or does it just serve us? If it's the latter, we don't do it. Period."
This philosophy birthed the revolutionary 85/15 revenue split—a stark contrast to the 60/40 or even 50/50 models common in the industry.